Music: When I Go by Jeff Ruby – Nashville, TN

Jeff Ruby Jeff Ruby grew up in rural Indiana influenced by his oldest brother’s music he was given at a young age consisting of a lot of 60’s British rock and other artists from that era. Ruby also took an interest in 90’s music. He studied business in college at Indiana University with a strong interest in investing, but Ruby’s love for writing and performance has led him to Nashville, Tennessee. He’s just released his junior effort, Hourglass, and will be touring in support of the new album.
Why did you select this song as your current single? 
It’s one of the better sounding songs on the album.  The production on this song is strong.  The lyrics center around wanting to be remembered which is something we all may think about at some point in our lives.
 How does this single relate to the rest of the album? 
A few of the songs on the album are about time whether it be from the point of view of an older person or a maturing youth.  The song leads the album off on the subject of time.
 What was the writing process of this song? 
I remember fooling around on the couch with my acoustic guitar and coming up with the verse part.  I figured out the chorus and bridge the same day.  The lyrics were inspired by a documentary on the book, The Denial of Death, by Ernest Becker.  I’ll get more into the lyrics later.
What does the song’s lyric mean to you? 
Again, the song’s lyric were inspired by Becker.  The two verses are about a person wanting to be remembered whether eternally shining in the night sky or having flowers watered on their grave.    I think most people want to be remembered and may think about this as they enter the later years of their life.  The song came at an early time for me as the writer considering I’m still fairly young.
 What would it be like seeing you in person performing this song? 
I like performing this song live and usually put it early in the show.  Like the recording, the live performance starts kind of quiet and then elevates in volume on the chorus.
Could your fans summarize who you are as an artist by this song? 
This song is a could representation of who I am as an artist and songwriter.  My subject matter is usually dark and thoughtful.  Minor chords are common in my music.  The use of imagery in my lyrics is something I strive for as well.
 Is there a video planned or completed? 
No video created or planned at the moment.  If an opportunity came along to create one, I would be interested.
 One last question, what is your motivation behind your music? 
I set out to make music that feels right to me and write lyrics on what is important to me at that particular time.  I normally write and create when something bothers me, so many of my songs lean towards dark or sad subjects.  In the end, I think you want a reaction out of those who listen to your songs.  I hope that my music makes people think and evoke an emotion.

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