SEVVEN has once again teamed up with RADA to produce yet another hit single, following the successful release of ‘Fight for Love’ early last year. The latest collaboration forms part of the RADA Inspire album and movement, which aims to create a web of positive change amongst our communities.
The song is a brave attempt at Coldplay’s chilling ballad Fix You, and SEVVEN excels in all aspects. With beautiful live strings brought in on the recording, SEVVEN’s rendition will leave you with all the right chills, providing the necessary motivation to do better.
RADA Inspire is based on the premise that one person can make a difference, and that when you change yourself, you raise your resonance, creating a ripple effect of positive change. It is about marrying action with awareness, moving inch by inch and making a difference in people’s lives one day at a time. You don’t have to be exceptional. You don’t have to exert yourself beyond your means. In the end, all it takes is to do one small thing differently, empowering others with the belief that they may do the same.
The song also forms part of the RADA Inspire drug campaign which will run its course over the month of October, bringing awareness to drug abuse realities in SA, educating the youth with the aim to empower them so that they can make responsible and wise decisions.
“We were elated to bring SEVVEN on board for a second time, knowing that he would do the RADA brand justice, and the song. This is one of my favourite tracks on the album and it really captures a feeling of upliftment – a large part of the RADA Inspire message. We want to encourage the citizens of South Africa, and the world, to go out and do better,” says J-P Nobrega, CEO and founder of RADA.
This cover follows the release of SEVVEN’s self-titled debut album in June this year and will bridge the gap between his former material and the new and exciting sounds he is currently experimenting with.
SEVVEN says, “I’m so thankful to be able to be part of another RADA campaign. When they approached me with the RADA Inspire idea, I had a hard time picking a song to cover. Fix You is one of my favorite songs and it took me a while to commit to doing it, just because I wasn’t sure if I could do it justice. It really is such a special song, and I really like how it turned out, and I hope everyone else does as well.”
Stream or buy the song here:
